With a maximum speed of 186 mph (300 km/h) and 0-60 mph acceleration of just 4.1 seconds, the new supercar was launched at the Geneva International Motor Show in March.
 
Now, Lotus is giving Eastern Daily Press readers an opportunity to win a day at the Lotus Driving Academy by submitting a photograph of a location that best represents Norfolk and could be used as a backdrop for Lotus cars promotional pictures in the future.
 
Lotus group chief executive officer Jean-Marc Gales said: “Lotus is globally recognised as being one of Norfolk’s most famous and high profile companies and we want to continue to build upon this connection.
 
“These pictures [at Heydon] have already been used extensively as part of our new global marketing strategy promoting not only Lotus, but Norfolk around the world.
 
“No-one knows Norfolk better than those who live in this fine county; so we would like readers to come up with other Norfolk locations that we could use which will further strengthen the link between Lotus and Norfolk.”
 
Winning entrants will also have their photograph published in the Eastern Daily Press and on the Lotus Cars website and selected social media channels.
 
The three best photographs will be selected and the winners will each receive a Lotus Driving Academy – Level 1 Day as a prize.
 
Norfolk and Lotus have been linked for nearly 50 years since the company’s founder, Colin Chapman, moved the factory from the outskirts of London to Hethel near Wymondham in 1966.
 
Lotus employs 1,060 people with the majority being at its Hethel headquarters. It has recruited 140 new employees since May 2014 and is on track to employ 1,222 by the end of the year, including 25 apprentices and 11 graduates.
 
Group Lotus is a wholly-owned subsidiary of Malaysian conglomerate DRB-HICOM, with three operating divisions: Lotus Cars, Lotus Engineering and Lotus Motorsport.
 
Full details of the competition, including the full terms and conditions can be found at: http://www.lotuscars.com/photocomp